The announcement that Penguin Books is getting into the self-publishing genre fiction game was inevitable. Under the guise of a talent search, a la “American Idol,” Penguin and other publishing entities, including many startups soon to overload the field, the promise of so-called “literary” fame and fortune will be the lure and the goal of the sponsors, as always, will be profits.
In general terms, here is the way it will work. Authors with hopes and dreams of becoming known genre writing brands will post their work in the various genres and sub-genres in the fields of romance, detective, fantasy, science fiction, vampires, zombies and on and on into numerous subcategories within subcategories.
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