Warren Adler

Month: May, 2012

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Fiction in Flux

Posted on: May 24th, 2012 by Warren Adler No Comments

For fiction writers in search of a publishing outlet, these are the best of times. For fiction writers in search of readers, this is the worst of times. For fiction writers in search of monetary rewards it is, for most, a disaster.

The challenges for genre fiction writers, those who fashion their stories within the confines of categories such as mysteries, romance, fantasy, zombies, vampires, erotic, and all the subgenres within them, are enormous. If such writers are unbranded and unknown, the odds of finding readership traction in an arena where thousands enter the fray daily are daunting.

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The Most Divisive Political Campaign in History

Posted on: May 15th, 2012 by Warren Adler No Comments

Fasten your seatbelts, boys and girls, we are about to embark on the most divisive, assaultive and malicious political campaign in American history. It will also be the most expensive.

Whatever your political affiliation, whatever one of hundreds of passionate causes you embrace, this election season will be both virtual and geographic ground zero for making one’s voice heard. The objective as always will be to make the message attract as much media and Internet attention as possible.

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The Coming Battle of E-Readers

Posted on: May 8th, 2012 by Warren Adler 1 Comment

Okay, so now we know where the e-book is going. Ever upward.

To have predicted that twelve years ago, when I had all my novels reversed from major publishers and launched all my writings in e-books and print-on-demand, was a no-brainer. People thought I was mad. No brownie points required. It was a slam-dunk. Publishers, authors, retailers, the whole kit and caboodle of the book industry were asleep at the switch.

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